CAPiTA Purchases Elan Snowboard Factory


Following months of speculation, CAPiTA Snowboards announced that it has purchased the Elan Snowboard Factory, which declared bankruptcy and was effectively shuttered in March.

Capita purchased the factory under a holding company called C4future GmbH and has reinstated former Elan CEO Michael Kollman as the factory’s new director of production.

When asked about the ownership structure of C4 and any involvement by other C3 brands, CAPiTA Founder Blue Montgomery stated; “There are shared owners among our companies which explains the affiliation, but technically C3 is not an owner of CAPiTA and doesn’t have a role in this deal.” Montgomery went on to say that  the Elan factory will be producing some OEM boards “on a more focused and limited basis” for the 2013/14 season, but will primarily be focusing on CAPiTA.

Here’s the release from CAPiTA:

For Immediate Release: Seattle, Washington – May 16, 2013 – CAPiTA announced today it has assumed control of the Elan snowboard factory in Furnitz, Austria. CAPiTA will continue to produce snowboards at the renowned Austrian factory under its own management utilizing the technology, expertise and talents that made it one of the premier snowboard manufacturing facilities in the world over the last twenty five years.

At an April 12, 2013 insolvency hearing, the CAPiTA ownership group filing under the Austrian name C4future GmbH was granted legal right to assume control of the factory. Facility control was obtained April 15 and the entire factory is again operational producing CAPiTA snowboards at this time.

Former Elan Austria CEO and Technical Director Michael Kollman brings eighteen years of manufacturing experience at the facility to the CAPiTA team as Director of Production. Fifty highly skilled factory operatives have also been retained. CAPiTA President Blue Montgomery commented, “This is a milestone in regard to our long held vision of vertical integration and production control. Our first commitment is ensuring our ability to deliver our 2013/14 line, consistent with our samples and on schedule, with the high quality standards that people expect of our snowboards. We’ve produced at this factory for ten years. We know the facility, technology and team very well and we’re sure of our ability to deliver our best lineup of boards to date.”

CAPiTA Snowboarding is based on the fishing docks of Seattle, Washington and is recognized throughout the industry for unique graphics, progressive product, and worldclass athletes. CAPiTA Super Corporation | We devour everything!


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